Drunken driving campaign targets downtown Sacramento

Sacramento Bee

Starting tonight in Sacramento and three other California cities, holiday revelers will see an odd, potentially sobering vehicle parked in front of popular bars and nightspots. The vehicle's front half will look like a blue and white police car. "This ride costs up to $10,000," lettering on the front door reads, referencing the potential long-term costs of a drunken driving citation. The back half, painted orange and black, looks like a taxi. "This ride costs $40," its door reads. The vehicles are the latest tool in a state and national campaign to encourage people in their 20s and 30s to think twice before drinking and driving.

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